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A donor report is the payoff of everything upstream: your approved metrics, verified photos, and project story assembled into a beautiful public page, with a narrative written by Mirage’s AI. Generation takes seconds; the credibility took you weeks of field work, which is exactly the point.

Generate a report

1

Start from the project

On the project page, choose Generate donor report.
2

Choose the scope

Decide what data feeds the report:
  • All approved reports (default) or a custom selection of specific field reports.
  • Approved contributions only (recommended for donor-facing use) or all contributions including pending ones.
  • Live update (the page re-aggregates current data every time it’s viewed) or a frozen snapshot fixed at generation time.
3

Personalize for a donor (optional)

Link the report to a donor profile and the AI writes with their stated priorities in mind: a health-focused donor sees the health outcomes leading the story. See Managing donors.
4

Generate

Mirage aggregates the in-scope metrics, gathers consented photos with their AI captions, and writes the narrative. The finished report appears in the project’s donor report list, ready to share.

What the AI writes

Each generated report includes:
  • Hero summary: the opening narrative (“Because of partners like you, 200 children now have clean water”).
  • Highlight detail: the most compelling metric story, told in a sentence or two.
  • Community highlights: a grid of key stories and figures.
  • Impact funnel: a staged progression where it fits the data (enrolled → attending → graduated).
  • Call to action: headline, body, and button copy inviting the donor’s next step.
Everything the AI writes is grounded in your approved data: the metrics, the photo summaries, and your project description. If you set a custom AI guidance prompt on the project, it shapes the tone and framing here too.

Live vs. frozen

Regenerating

Donor reports are cheap to make. As new reports are approved, generate a fresh one rather than waiting for a “perfect” moment. Each generation captures the report count, contribution stats, and revisit history as of that moment, and your project keeps the full history of generated reports.
A donor report never includes rejected contributions, media without face permission, or media marked internal-only, regardless of scope settings.